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Jan Willem de Graaf: Oprichter van duurzame energiebedrijven

Autumn Night, by Jim Rensson, Tom van Timmeren & Deborah de Graaf

jan willem de graaf

Jan Willem de Graaf is a prominent businessman, speaker and author from the Netherlands. He has dedicated his career to promoting sustainable business practices and environmental conservation. Through his work as a speaker and author, he has become a leading voice in the field of sustainability and has made significant contributions to the global dialogue around how businesses can be profitable while also protecting the environment.

Early Life and Education

Jan Willem de Graaf was born in Rotterdam, the Netherlands in 1951. He grew up in the Netherlands and attended university in Rotterdam, where he obtained a degree in Business Administration. After university, he worked for several years in various positions within Dutch companies before turning his attention to sustainability issues.

Career in Sustainability

Jan Willem de Graaf has been working in the field of sustainability for over three decades. He is the founder and chairman of the consultancy firm Common Eye, which is focused on promoting sustainable business practices. Through this work, he has helped a wide range of companies to integrate sustainability practices into their operations.

As a speaker, Jan Willem de Graaf has addressed audiences around the world, speaking on topics such as sustainability, corporate responsibility, and environmental conservation. He has also written several books on these topics, including “De Staat van de Aarde” (“The State of the Earth”), which was published in 2010.

Jan Willem de Graaf is recognized as one of the leading voices in the field of sustainability, and his work has been widely praised for its contributions to the global dialogue on the subject. He has been featured in numerous publications, including the Financial Times, The Guardian, and The Independent.

Common Eye

Common Eye was founded by Jan Willem de Graaf in 1997. It is a consultancy firm that focuses on promoting sustainable business practices. According to the company website, Common Eye “combines business, sustainability and creativity to offer compelling new visions and strategies for sustainable innovation.”

The firm works with a diverse range of clients, including multinational corporations, governments, and non-profit organizations. Common Eye’s services include sustainability strategy development, sustainability reporting, stakeholder engagement, and sustainability training.

Books

Jan Willem de Graaf has written several books on sustainability issues, including:

1. “De Staat van de Aarde” (“The State of the Earth”). This book, which was published in 2010, explores the current state of the planet and offers recommendations for creating a more sustainable future.

2. “Je Geld of Je Leven” (“Your Money or Your Life”). This book, which was published in 2013, explores the role that money plays in society and offers recommendations for a more sustainable economic system.

3. “Sturen op Duurzaamheid” (“Driving Sustainability”). This book, which was published in 2016, provides practical guidance for companies looking to implement sustainable business practices.

4. “Ongewoon Ondernemen” (“Unusual Entrepreneurship”). This book, which was published in 2018, explores the concept of sustainable entrepreneurship and offers examples of businesses that have successfully integrated sustainability into their operations.

5. “Zorg voor de Aarde” (“Taking Care of the Earth”). This book, which was published in 2020, offers practical guidance for individuals looking to live a more sustainable lifestyle.

Frequently Asked Questions

Q: What led Jan Willem de Graaf to become interested in sustainability issues?
A: After working in various positions within Dutch companies, Jan Willem de Graaf became increasingly aware of the negative impact of business practices on the environment. This led him to dedicate his career to promoting sustainable business practices.

Q: What is Common Eye?
A: Common Eye is a consultancy firm that focuses on promoting sustainable business practices. The firm was founded by Jan Willem de Graaf in 1997.

Q: What services does Common Eye offer?
A: Common Eye’s services include sustainability strategy development, sustainability reporting, stakeholder engagement, and sustainability training.

Q: What books has Jan Willem de Graaf written?
A: Jan Willem de Graaf has written several books on sustainability issues, including “De Staat van de Aarde” (“The State of the Earth”), “Je Geld of Je Leven” (“Your Money or Your Life”), “Sturen op Duurzaamheid” (“Driving Sustainability”), “Ongewoon Ondernemen” (“Unusual Entrepreneurship”), and “Zorg voor de Aarde” (“Taking Care of the Earth”).

Q: What topics does Jan Willem de Graaf speak about?
A: Jan Willem de Graaf is a sought-after speaker on topics such as sustainability, corporate responsibility, and environmental conservation.

Q: What has Jan Willem de Graaf contributed to the field of sustainability?
A: Jan Willem de Graaf is recognized as one of the leading voices in the field of sustainability. Through his work as a speaker and author, he has made significant contributions to the global dialogue around how businesses can be profitable while also protecting the environment.

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